Home » Blog » CSI-Thermal Marketing Campaign is Now Live

After much anticipation by solar companies throughout the state, California Solar Initiative-Thermal program administrators recently announced the launch of a new marketing campaign designed to increase awareness of solar water-heating (SWH) technology among Californians. The campaign will utilize television, radio and print media, and the Internet, to spread the good word about the benefits of SWH for both commercial and residential applications. A key element of the campaign is a new website that connects users to the four utilities administering the CSI-T rebates. A short video entitled “Solar Water Heating: The Next Step in Your Green Routine” – which is currently running on television – links SWH technology to a more environmentally sustainable lifestyle.

We at SunWater Solar are happy to see this long-awaited public awareness campaign begin. Thanks to the CSI-T rebates, there has never been a better time than now in California to invest in SWH technology. It is our hope that the new marketing campaign will achieve its goal of generating a measurable increase in public awareness of solar thermal.

 

Category: Blog
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Posted On : Wednesday, April 25, 2012

Making hot water from the sun...

SunWater Solar is a design/build company based in the San Francisco Bay Area, specializing in solar water heating systems. The company provides these systems for many types of commercial projects. More»


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